Branding / Visual Identity
Results Room Personal Training was started in Wellington by a couple of likely lads who wanted to shift the paradigm of living well and achieving personal fitness goals. With a byline of 'we are not a gym', the focus was on hard work, sweaty sessions and a results driven purpose from staff and clients alike. We designed a strong, crisp and sometimes gritty brand expression to convey a fresh new offering in the Wellington market. They are still going strong and getting sweaty nearly a decade later.